Now, meet one of the four men responsible for the company that encouraged countless other entrepreneurs to chase their dreams in fashion. Yes, you may see the “shark” Daymond John weekly on ABC, but, don’t get it twisted. Co-founder J. Alexander Martin is still on the scene and still making it happen!
Could you tell us what you are working on now?
I am working hard on giving back. I mentor entrepreneurs. I work diligently with the National Black Chamber of Commerce to help finance small and medium businesses. I created a show called “Afashionmind,” that brings entrepreneurs and established businesses together to invest and consult them.
What do you attribute your longevity in the business to?
My creative directing ability attributes to my longevity in fashion. My innate ability to foreshadow new trends as well as create them keeps the business flourishing.
What have you done, that you were told you couldn’t do, that you did, that you sometimes sit back and think to yourself, “Wow, I pulled that off!?”
Every season I have to create a line. I have to create it from concept to design and ultimately retail. Every season I have to top the previous season. Creatively, you take 1 look, photo, color etc., and create something the masses are going to like a year in advance. After it’s in the stores and is selling, I give sales the “I told you so.”